Sports Administration and Management Program Offered at Kenyatta University

The Sports Administration and Management programme at Kenyatta University equips a student with the necessary skills to oversee the elements of sport that are essential to maintaining a strong athletic organization. Everything from facilities management to brand marketing to financial analysis can fall under the purview of sport management.

Applicants for the certificate course shall have attained a minimum of C- (minus) at K.C.S.E. level, Division II at ‘O’ levels or its equivalent.

The duration of the course shall be one academic year during which twelve units of 35 contact hours shall be undertaken.

In order to qualify for the award of Kenyatta University Certificate in this programme, a candidate shall be expected to have passed all CATS and final written examinations with a minimum score of 40%

Candidates will also be expected to undergo practicum for a period of eight weeks.

The mode of teaching shall be through lectures, demonstrations and field visits.

Units covered:

HRS 001; Basic Issues in Sports Management
HRS 002; Sports Organizations
HRS 003; Sports Personnel Management
HRS 004; Sports Officiating
HRS 005; Sports Programming
HRS 006; Sports Marketing
HRS 007; Legal Liability in Sport
HRS 008; Sports Facility Design and Construction
HRS 009; Basic Concepts of Crowd Management
HRS 010; Public Relations in Sport
HRS 011; Tournament Formats
HRS 012; Practicum (8 weeks)

When you come to Kenyatta University,you discover that you have arrived at a special place.The University’s Main Campus is set on over 1,000 acres with a pleasant and serene surrounding conducive to academic and intellectual growth.

Kenyatta University is home to some of the world's top scholars, researchers and experts in ... read more