| Graphic Design

Graphic Design - Africa Digital Media Institute

This graphic design diploma program at Africa Digital Media Institute's (ADMI) will train you to become a competent graphic designer with the capability to create and modify digital images.

 Diploma  2 years  Fulltime Fee: on application
ADMI
Private College Nairobi - County

Africa Digital Media Institute's (ADMI) Graphic Design course teaches you the latest graphic design techniques and software. Through a project-based curriculum that leverages Adobe Education learning resources, you will learn to communicate ideas across a range of visual mediums.

The course begins with an introduction to the history of design and design principles before progressing to branding, digital artwork, and motion graphics. Over the course of two years, you will complete briefs for real clients using a variety of software from Adobe Creative Suite, including Adobe Illustrator, Photoshop, InDesign and After Effects.

You will graduate with impressive portfolios that include digital artwork, web designs, and original brand concepts along with an added Adobe Certified Associate credential recognized by employers around the world.

Facilities at ADMI

Our labs are fully equipped with three computer labs with Macs and PCs.

In order to ensure that you have access to the best software in the world, ADMI has invested in the following industry-standard software:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Indesign
  • Adobe Dreamweaver
  • Fontlab studio

As an ADMI student, you will gain a competitive edge over your peers by earning Adobe Certified Associate (ACA) certifications in:

  • Visual Communications using Adobe Photoshop®
  • Graphic Design & Illustration using Adobe Illustrator®
  • Print & Digital Media Publication using Adobe InDesign®
  • Web Communications using Adobe Dreamweaver®

ADMI instructors will prepare you to successfully pass these exams through a curriculum that leverages Adobe Education learning resources and real-world applications.

Career Path

A digital graphic art designer, or graphic designer, creates and modifies digital images or ads. These images are most often used to promote sales and marketing campaigns for businesses. For example, a digital graphic art designer for a movie studio may create digital images to increase the marketability of a particular film. Digital graphic art designers work within strict production timelines.

There are numerous opportunities in a number of industries, including advertising, publishing and specialized design services, as well as in the growing field of website design, particularly Internet advertising.

From working for a design consultancy to setting up your own studio, the diploma in graphic design opens the door to a wide range of creative careers.

As a graduate from this program, you will dive into well-paying jobs such as:

  • Graphic Editors
  • Art Directors
  • Graphic Designers
  • Visual Information Specialists
  • Production Assistants
  • Design Assistants
  • Marketing specialists
  • Creative Directors

Course duration: The course will run for 2 academic years (4 semesters).

Graphic Design - objectives

This graphic design diploma program at Africa Digital Media Institute's (ADMI) will train you to become a competent graphic designer with the capability to create and modify digital images.

Upon successful completion of the program, you will be able to:

  • Successfully understand and utilize digital media as a design tool
  • Demonstrate knowledge of a Macintosh-based operating system
  • Effectively utilize digital design as a communication device
  • Understand the use of symbolic devices such as color, fonts, and other design elements
  • Demonstrate an understanding of digital imaging and design software
  • Create visual digitally designed solutions that effectively meet project goals

Entry requirements

  • KCSE C- or above in KCSE OR
  • A-levels with 2 principle passes.
  • Basic computer proficiency is required.

Graphic Design - course content

Term 1

  1. History of Graphic Design
  2. Fundamentals of Design
  3. Fundamentals of Drawing
  4. Introduction to Photography
  5. Adobe Illustrator
  6. Design & Visual Presentation

Term 2

  1. HCD – UI & UX
  2. Typography
  3. Adobe Photoshop
  4. Digital Illustration
  5. 3D Modelling
  6. Fundamentals of Motion Graphics
  7. Career Launchpad

Term 3

  1. Web Design
  2. Design Storytelling
  3. Adobe Indesign
  4. Advanced Motion Graphics
  5. Packaging & Printing
  6. Data Visualization
  7. Graphic Artwork

Term 4

  1. Entrepreneurship
  2. HCD -Ergonomics
  3. Branding
  4. Design for Social Impact
  5. Client & Team Projects
  6. Advanced Photoshop
  7. Professional Portfolio

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