In particular the programme aims to:
i) Equip students to be critical and creative thinkers, who are highly intellectually competent in the interpretation of development and communication from the international, regional and national perspectives;
ii) Provide students with sound academic and theoretical foundations, as well as practical skills in communication and development, and the effective and efficient application of this to their practice.
iii) Ground students in the multidisciplinary perspective: this includes exposure to the basic tenets in selected liberal arts and social science disciplines, in the context of communication and media.
iv) Prepare students to be flexible and able to adapt easily to various communication environments.
v) Provide students with the necessary academic competence to pursue higher studies in communication related disciplines.
vi) Prepare students to be compliant with emerging technological advances.
Course outline
Advanced Theories of Communication
Process and Structure of Mass Communication
Audience Studies
Law and Ethics in Mass Communication
Research Methods in Communication
Statistical Methods and Modeling in Communication
Management of Mass Media Institutions
Advanced Writing and Editing
Trends in Mass Communication Research
Technology & Mass Communication Media
Elective Courses
Applied Economics for Mass Communication Practitioners
Communication and Gender
Communication, Politics and Governance
Information, Education & Comm. (IEC)
Management & Evaluation of Communication Programmes
Economics of Mass Communication
Communication and Conflict
History of Mass Communication
Special Topics in Communication
Research Project
The University of Nairobi is a world-class university committed to scholarly excellence. University of Nairobi mission is to provide quality university education and training and to embody the aspirations of the Kenyan people and the global community through creation, preservation, integration, transmission and utilization of knowledge.
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