| Sales amp Marketing Management KNEC

Sales & Marketing Management (KNEC) - Jodan College of Technology

This Diploma in Sales and Marketing programme at Jodan College of Technology is designed to provide trainees with knowledge, skills and attitudes that will enable them to implement and evaluate marketing strategies to achieve an organization’s goals by providing an overview of the role of sales and the customer relationship, this qualification is ideal for new or aspiring field sales professionals, or students in either secondary or further education with some experience of sales.

 Diploma  2 years  Fulltime Fee: on application
jodan
Private College Thika Town - Constituency, Kiambu - County

This Diploma in Sales and Marketing programme at Jodan College of Technology is designed to provide trainees with knowledge, skills and attitudes that will enable them to implement and evaluate marketing strategies to achieve an organization’s goals by providing an overview of the role of sales and the customer relationship, this qualification is ideal for new or aspiring field sales professionals, or students in either secondary or further education with some experience of sales.

Course Duration: 24 months

Exam Body: KNEC

Entry requirements

Grade: C- and Above

Sales amp Marketing Management KNEC - course content

Diploma in sales and marketing(module 1)

101-Principles and practice of selling

102-Principles and practice of marketing

103-Information communication technology

104-Communication

105-Economics

108-Project

Diploma in sales and marketing(module 2)

201-Sales management

202-Marketing management

203-Legal aspects in sales and marketing

204-Quantitative methods

205-Public relations

Diploma in sales and marketing(module 3)

301-International marketing

302-Marketing planning

303-Principles and practice of management

304-Financial aspects of marketing

305-Strategic planning in sales and marketing

306-Marketing research

308-Project

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