Marketing and sales deals with the exploration and understanding of customer needs, with the response to them through the development, production and sales of goods and services.
Every business needs to successfully market their products and services. Marketing is a critical tool for establishing awareness, attracting new customers and building lasting ... read more
This sales and marketing certificate program is designed to equip learners with knowledge and understanding of management essentials in sales and marketing including planning, operations, finance, negotiation and sales team management.
The programme aims to provide prospective sales and marketing students with a body of knowledge which will:
KCSE D plain and above
Kenya Institute of Business and Counselling Studies (KIBCo) is a TVET Institution which started in January 2004 by the name Maranatha College of Professional Studies (MCPS).
KIBCo is affiliated to the Maranatha International Counseling Foundation (MICF) which is registered under section 10 of the Non- Governmental Organizations Co-ordination ... read more
Established as a charity for global outreach in 1979, the Institute of Commercial Management (ICM) is the leading professional body for commercial and business development staff. ICM provides a wide range of professional qualifications in business, management and related vocational areas. Our programmes are designed ... read more
