Sales and Marketing is a 3 years Diploma examined by KNEC.
| View institutions offering this programAbout Sales and Marketing
This sales and marketing course is designed to provide trainees with knowledge, skills, and attitudes that will enable them to implement and evaluate marketing strategies to achieve an organization’s goals by providing an overview of the role of sales and the customer relationship, this qualification is ideal for new or aspiring field sales professionals, or students in either secondary or further education with some experience of sales.
Sales and Marketing diploma students gain an understanding of the concepts that make up successful market development and sales including areas such as buyer behavior and communication strategies, marketing planning and control, international marketing and strategic marketing. You will also have the chance to put your knowledge to the test in an industry project.
Entry requirements for Sales and Marketing
KCSE Mean Grade C- (minus) and above
Institutions offering Sales and Marketing
Experts Business College
Private College
Thika Town
Experts business college is a post-high school professional training institution of higher learning located within Thika town.We offer courses across disciplines.Our students sit for exams from recognized exam...
| ApplyChristian Industrial Training College Thika
Private College
Thika Town
Christian Industrial Training College (CITC) Thika is a middle-level College that was established in 1972 as a project of the Anglican Church of Kenya, Thika Diocese.CITC is registered...
| ApplyMombasa Aviation Training Institute
Private College
Mvita
Mombasa Aviation Training Institute is a world-class tertiary institution that offers a wide range of courses in aviation studies, hospitality & tourism, business studies, freight forwarding, media studies,...
| ApplyEldoret Technical Training Institute
Private College
Soy
Eldoret Technical Training Institute (ETTI) is a modern and dynamic educational institution with strong traditions in both higher and vocational education. (ETTI), prepares students for successful careers, responsible...
| ApplyThika Institute of Business Studies
Private College
Thika Town
Thika Institute of Business Studies (TIBS) is a middle-level college situated in Thika Town, Kiambu. TIBS is committed to quality interdisciplinary curriculum delivery that focuses on both academics...
| ApplyJodan College of Technology
Private College
Thika Town
Jodan College of Technology is one of the leading higher education institutions with an exciting approach to tertiary education and training. Jodan College of Technology boasts modern state-of-the-art...
| ApplyKenya Institute of Professional Studies
Private College
Starehe
Kenya Institute of Professional Studies (KIPS TECHNICAL COLLEGE) is a premier Tertiary Institution established and mandated to operate as an Educational Training Institute by TIVET authority under the...
| ApplyTechnical University of Kenya
Public University
Starehe
The Technical University of Kenya (TU-K) was established through the elevation of The Kenya Polytechnic University College (KPUC) to full university status.TU-K was established as the first Technical...
| Read moreRift Valley Institute of Business Studies
Private College
Nakuru Town East
Rift Valley Institute of Business Studies (RVIBS) is a registered Technical and Vocational Education and Training (TVET) institution situated in Nakuru County, Kenya.Our founding director, armed with over...
| ApplyAdept College of Professional Studies
Private College
Nakuru Town East
Adept College of Professional Studies was established in the year 2014 in Nakuru County to meet the increasing demand for tertiary education.The college has a team of dedicated...
| ApplySales and Marketing - Programme
Module I
- Life skills
- Principles and practice of selling
- Principles and practice of marketing
- Economics
- Entrepreneurship- Business plan
- communication
- Information communication technology
Module II
- Sales management
- Legal aspects in sales and marketing
- Quantitative methods
- Public relations
- Marketing management
Module III
- International marketing
- Strategic planning in sales and marketing
- Marketing research
- Marketing planning and control
- Financial aspects of marketing
- Marketing research
- Principles and practice of management
- Project