The ability to sell, that is salesmanship, is one of the most valued skills of a person. It is an effort that the seller initiates to convince potential buyers by providing them with information regarding products or services to help them make favorable purchasing decisions.
This Salesmanship Artisan Certificate program is designed to expose students to many functions of sales in modern business.
As human beings are vastly diversified, a salesman?s level of interaction should be similar to match the intensity and passion of the job that s/he will be undertaking.
Apart from having the knowledge of the products or services, a salesperson must constantly adjust his/her personality in order to motivate and convince prospective buyers. In quick successions, a salesman must act as a friend, an adviser, or an expert in psychology.
Salesmanship isn?t just bound to personal interaction between the seller and the buyer, it goes much deeper.
The course shows the student how these functions exist in a society and the type of decisions that must be made within that environment.
Career opportunities: Sales and Marketing opportunities.
Career Progression: Certificate, Diploma, a degree in Sales and Marketing or any other business-related field.
Entry Requirements
- KCPE Certificate
- Equivalent qualification approved by KNEC
Objectives of Salesmanship (Artisan)
- Learn the art and skills of Salesmanship.
- Acquire insights into the many functions of modern business.
- Gain skills to excel in a professional environment.
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